A WordPress website is a solution that is increasingly chosen not by bloggers but sellers! Why is it worth setting up an e-shop based on the CMS WordPress system? We advise!
CMS WordPress – why is it worth it?
If you want to open an online store, you should be interested in the CMS WordPress system. Why? It is intuitive, easy to use, flexible, and free web development software.
With WordPress, you can quickly create your dream website, install the necessary plugins, and add content that is attractive for readers. The software allows for easy positioning in SEO; it also enables efficient integration with social media. As the CMS system is still evolving, its creators have created an e-commerce solution – the WooCommerce plugin.
What is WordPress e-commerce?
WordPress e-commerce is a plugin that allows you to transform your WordPress website into an online store. After installing WooCommerce, the seller can add a product catalog with descriptions, prices, and photos, promote the e-shop, take orders and manage the sales process, inventory and deliveries.
WooCommerce is a flexible platform for creating online stores. The plugin provides full integration with various payment systems, product shipments, and sales statistics. You can change the appearance of the store at any time to adapt it to your needs. By installing the appropriate plugins, you can also effectively position your online store.
How much the WooCommerce cost?
WooCommerce is a free plugin, but you need to purchase additional extensions to take the platform’s full potential. Paid modules include payment gateways and integration with social media. The integration with Allegro and shipping companies also requires a surcharge. To this should be added the cost of setting up an online store – if you outsource this task to a professional advertising agency, expect an expense of around PLN 1500-5000, or even more. The price depends on what elements will consist of site. For example, an e-shop integrated with a mobile application and supporting many languages and currencies will be much more expensive. The price of implementing an e-shop also depends on whether the designer will receive ready-made graphic materials from you or he is to design them for you from scratch.
WordPress e-commerce – advantages and disadvantages
What are the most significant advantages of WooCommerce? First of all, they are:
- personalization options;
- easy operation and store management;
- one joint administration panel – for WordPress and WooCommerce;
- the possibility of creating a fully functional, professional online store;
- low implementation cost;
- open code;
- the constant development of the platform, thanks to which it can be adapted to the needs;
- many attractive themes;
- technical support.
As for the disadvantages, there are few of them. This system is recommended to small and medium-sized stores and people who have already administered websites created on WordPress. Only at a very advanced stage of e-shop development, the platform’s capabilities may turn out to be insufficient to meet the needs, especially if they are atypical. However, nothing prevents you from moving to a different, more advanced e-commerce platform or burying a bit in the open CMS system code. With the help of WordPress specialists or a professional website development agency, you will develop your e-shop according to your preferences.