While there are always going to be things that try to tear down any company, one thing that you’d hope wouldn’t be an issue for you is your own employees. But if you wind up having to deal with employee underperformance, bad attitudes, or just a clashing of personalities, having that employee not working for you anymore may be the beginning of your problems, especially if they take it upon themselves to share their thoughts on the Internet.
So when you get a former employee or anonymous employee leaving bad reviews about your company online, what can be done about this?
To help you in figuring all of this out, here are three ways to come back from bad employee reviews about your company.
Come Up With A Strategy For Dealing With These Issues
Ideally, your company should come up with a strategy for dealing with these types of PR issues before they even take place. This way, you can know exactly what your plan is and then set about executing it. But if you haven’t thought about how to wade through these things before, it’s important that you put together a strategy now.
Something that you’ll really want to focus your strategy on is how to deal with bad press coming your way online. Once something has been put online, even if the original gets deleted, that item is still out there and can be found. So rather than just hoping that things go away, you need to come up with a strategy for how to respond and counteract these things. This will likely need to include how to respond to bad press or reviews that are about your organization.
Craft The Right Response
Once you’ve decided that you need to respond to the comments that are being made about your business, you need to think about how to craft the right response.
If the claims being made could get you in hot water legally, you’ll want to consult your legal counsel on what to do. But if this isn’t the case, you’ll want to give a prompt response that you really think through before it’s posted.
If there are things stated that should be addressed by your company, respond by saying that you’ll either look into these issues or you’ll make positive changes in the future to keep things like this from happening again. Hopefully, by responding to their claims and comments, the poster feels like they’ve been heard and will keep from posting more negative comments about your company in the future.
Remember That Your Reputation Is On The Line
Before you write any response to negative comments online, remember that your business’s reputation is on the line here. You don’t want to do anything to support the claims being made, and you want to appear above reproach while also addressing any substantial claims from the poster. And make sure that everything that you respond with is done in a respectful tone.
If you need some guidance in coming back from negative employee reviews that have been left online about your company, consider using the tips mentioned above to help you figure out how best to do this.