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Home Jobs and Services

What is a reputation score? Why is it important? 

by Miles Austine
in Jobs and Services, Tips and Tricks
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A reputation score can help you to understand your company’s online image and compare it to those of your competitors.

It is calculated by analyzing the company’s performance in many important online categories, such as reviews surveys, social reaching, visibility, and so on. The score of reputation also considers your local marketplace and the industry. This lets you benchmark your business and assess how you compare against the competition in regards to online reputation. The score for reputation is calculated using a 1000-point scale, in which 1,000 is the highest score on the scale, and zero represents the lowest.

What is the Impact of Your Online Reputation Score?

What should you do to worry about the impact of your company’s online image? People are constantly searching for your company’s brand and judging your reputation based on the content of Google results. In this scenario, the image you project for your brand could determine the fate of your business.

If you have a great reputation, people will likely find items that reflect an image of positivity, build trust, and pave an avenue toward personal development. What happens if you’ve got an unpopular reputation? If this is the case, those who search for your brand on the internet will likely come across items that could damage your brand’s reputation.

A bad reputation can hurt your ability to influence people, build connections, and create the relationships that you require to be successful.

Who is Searching Your Personal Information Online?

If you’re an entrepreneur, it’s important to note the fact that millions across different industries search for your online footprint each day. Find out who these individuals are.

Hiring Managers

More than 76% of hiring managers will look at your social media presence when they are deciding on a candidate.

Job Seekers

Around 61% of job seekers look up your company online prior to accepting the first interview.

Employers

At some time, 5 out of 10 prospective employers will be watching your social media activity throughout your time at work.

Customers

As high as 84 percent of prospective customers evaluate local reviews prior to visiting your business.

First Dates

A majority of people will inquire about your personal details prior to the first time they meet.

College Admissions

Many schools will refuse or cancel admissions of students as a result of inappropriate digital content.

Relatives and Friends

A study that was recently published revealed that more than forty percent had changed their impression of a friend, colleague, or relative due to bad public information.

What Forms a Personal Reputation Score?

Websites like MyLife improve your reputation score according to a broad range of online elements. These include the number of times your brand is mentioned as well as how people connect to your brand, how each of your products ranks in the rankings and the significance of each one.

A comprehensive online review of your life’s experiences aims to determine all the mentions you have made and how they rank in Google search results. Then, it analyzes the results carefully to assess the impact the results have on your personal footprint. A comprehensive online reputation analysis will determine where and the frequency at which each individual connects with every URL.

Once each digital object is vetted and analyzed carefully, your customized online reputation management system will generate an instantaneous reputation score. The score you receive is how your image online appears. Your reputation score gives an easy, concise summary of your online reputation.

Understanding a Good Reputation Score?

A positive reputation score could depend on the people you trust to judge the online image of your business. For example, the website MyLife.com a score of 4.3 might be a decent reputation score, whereas 600 might indicate an effective image of your brand on a different reputation management site. A high score on reputation signifies a consistent and clear online presence, especially on the initial 2 to three pages of Google. Genuine and positive SERP rankings and consistent information showcase your top features when people look up your information online.

Read more: Hiring Skills I Wish Every HR Knew About.

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Miles Austine

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