Over the past five years, Apple has consistently surprised consumers with innovative solutions in the segment of mobile gadgets and accessories. The company’s course remains unchanged despite conditional trends set by its closest competitors such as Android.
In general, we can note the success of devices running iOS. A reliable and functional system works stably and does not cause difficulties. You can safely store business information and personal data on your iPhone. In the concept of positioning, the iPhone and iPad have become invariable attributes of the modern business style. Entrepreneurs, top managers, and just successful people prefer equipment with the Apple logo. Why? Check out here.
The advantages of the target audience of Apple include high solvency. When compared to Android device owners, iPhone users are more likely to purchase paid apps and sign up for a subscription. The opportunity to earn a high income attracts developers to use the iOS software environment to launch and promote their projects. Along with this, many programmers face certain difficulties when publishing and deploying a startup for iOS.
App Publishing Entry Threshold
To publish software on the App Store network, the artist must pay a membership fee of $99. For experienced developers, this is not an obstacle, but for beginners who are in the experimental stage and launch several products, paying fees is somewhat burdensome.
Quality standards
Software products for the iPhone must match the high quality of the devices. In this regard, the App Store establishes rules that the application must comply with. Among the reasons for refusal to publish software are the following:
- Speed of work. Before publishing, moderators test the application in detail, if there are difficulties with speed, performance, or there are errors, the App Store may deny the right to install the software in its system.
- Lack of description about the application. The program should contain metadata about the application’s functions, purpose, and features of work. The account should be issued with screenshots with a deployed program, a video sequence about launching and using the application.
- Safety. It is forbidden to use fragments of spyware, viruses, prohibited information about the distribution of drugs or pornography in the application.
- UX components. User interface fragments should not confuse and strain the user. Too twisted functionality or catchy appearance may cause refusal to publish. In addition, the application should not be complex.
- Plagiarism. Attempts to copy someone else’s work and pass it off as an author’s product will result in the rejection of the App Store moderators. The company preaches honest principles of work and suppresses any attempts of plagiarism.
Update Compatibility
The release of the new iPhone is marked by a loud presentation. Each new version differs from its predecessor with new features and functions. Along with the new device, the firmware is also updated. It is worth noting that the company publishes detailed information about updates on the official website. Anyone can get acquainted with the innovations. For developers of mobile applications, the new version of the firmware, as a rule, promises another difficulty. As a result, it is important not only to launch the software product but also to provide for the possibility of upgrading to the changed requirements, otherwise, the application will be deleted from the list available in the App Store.
System requirements
The main drawback in developing and promoting an application for the iOS system is then closed and limited ecosystem. Often, iPhone owners have difficulty exchanging data with other types of devices. By the way, the market share of Apple devices reaches a little over 30%, while Android devices are used by 70% of users. This cannot but affect usability.
Given the system requirements, developing an application will require an expensive device on a Mac, otherwise, the created application cannot be launched and tested in the original software environment. Support for only one software platform limits the capabilities of the programmer and adds to the complexity of the work. More detailed information on this topic is provided by Stfalcon.