Day by day, Videos are growing more popular on the internet, particularly on mobile devices. According to a report of Facebook, the number of times individuals have spent viewing Facebook Live on a daily basis has climbed fourfold in the last year, and Instagram videos have increased by 80%.
The videos for social media should be engaging, and short. Well, doesn’t this sound easy, but where does one start? Here, we’ll tell you how to make and edit videos online for your social media handles so that they’re engaging and bring traffic. What video editing tools to use, ideas to implement, which will take you a long way on the internet fame.
How To Make Videos?
Making videos can be a bit challenging, but it’s not as hard as you would think it’s all the way more fun.
Ideas: The first thing to do is brainstorm ideas. Read blogs, and reflect on what attracts the audience and engages them in the best way. The content that resonates with the audience will be great for the videos. Look for the trends, what is popular on social media at the moment and what can you do differently or uniquely that’ll increase the traffic on your videos.
Keep an eye out for what is most shared currently and what is the audience looking for. The videos are auto-played on social media so try to create videos that grab attention within the first few seconds. Start with captivating elements, keep the messages easy, and simple to understand. Experiment with sound and Size. Try vertical and square sizes for videos, as they take more space on the screen and are much more interesting and engaging to users. All the major social media platforms provide different sizes and styles to the videos.
Record
Recording is the fun part of making videos. The advancement in technology, in-app features, and simple tools and tricks help in making engaging and high-quality videos. There is no need to get pricey equipment, the biggest and powerful video tool is your smartphone and record with excellent visual and video quality. Try to make professional stable videos with a tripod. Be in a quiet location and find sufficient lighting. Get a microphone for better sound quality.
Find a good background
A simple background with good lighting is sustainable as it enables audiences to concentrate on you and keeps them from ever being distracted by background noise. You can also get Foam Board from amazon or try to create your lightbox.
Edit
After recording, putting videos together is the most important task. You can use several video editing tools to make your videos more engaging and attractive. There are many video editing apps available on your smartphone which come in very handy in creating good videos.
Here are a few of our favorite video editing tools:
Typito: Typito is a drag-and-drop website that allows you to make interesting films with excellent typography, photos, and brand layouts. Typito makes the entire video creation process a lot easier. There’s no need to be concerned about adding filters and messing up a video. If you want to make a quick film with your photographs, choose one of their cheerful audio tracks, and your video will be ready to share in minutes.
The best feature is the easiness with which you can insert intriguing motion graphic text, something you would otherwise have to do in some kind of desktop-based application that you would have to learn from scratch.
Quik: Quik by GoPro is one of the best on-go websites. Simply select your films and photographs, and Quik will discover highlights, video effects, and sync transition to the soundtrack. The video can then be customized to your desire.
Animoto: If you like to create videos in slides, you can use Animoto. It allows you to easily combine video clips, stock videos, photos, and text to create short engaging videos. Music can also be added to the video in just a few clicks.
Legend: You can use Legend to turn plain words into stunning animations. These animations can be used as a transition between two short videos in your videos. It is available for both Android as well as IOS smartphones.
Share: While there are a variety of ways to share your videos on social media handles, we hope that using Buffer’s Tailored Posts is the best option for you. You can effortlessly schedule or post separate videos to each of your social media profiles using Tailored Posts. From a single place, all at once. Also, videos will be instantly uploaded to social media platforms such as Facebook, Instagram, Tiktok, etc.
To use Tailored Posts, go to any website and install the Buffer browser extension. After that, choose the social media handles with whom you want to share the video, alter the copy, and submit the movie. Tailored Posts will be available on the desktop and mobile dashboards in the near future.
Conclusion
Creating videos can be a little overwhelming and intimidating at first. Not being sure what to put in the video. What should the duration be? what kind of music to use. However, you will not be good at it immediately. “Done is better than perfect,” people frequently say. While this is often true, “done” must still be nice. If you look through your video and don’t think it’s good, you’ll need to work harder.
With the use of these ideas and instructions, you can create wonderful and engaging videos and post them on your social media handles. This will boost your confidence, and you’ll be able to create highly entertaining videos that you’ll be proud of, as well as earn a large audience and positive feedback.
