Hosting is one of the most used services in the current times. This is because the number of startups evolving are more than ever, and so has the need for digitalisation increased for all business owners. If it was not just for the ease of shopping online, the pandemic has made it a necessity rather than just a growth strategy for businesses to be online.
This calls for the need of creating a smashing website that represents your businesses identity and hosts it online. Web hosting is a multi-billion dollar industry. Some of the biggest names in the sector include GoDaddy, HostGator, Hostinger, and so on.
But how do companies rise to success? How did they become the most talked-about companies and the first name that pops up when you think of hosting companies?
We have brought you enough information to get you started.
So if you are looking to increase your income by investing in another venture, or are just planning to start a hosting company, here are the things you would need to know. This article highlights all the basics that will help you start your own hosting company and work your way up to a huge turnover company.
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Become a reseller
Did you know that in order to start providing hosting as a service to business owners, you do not have to buy expensive servers and tons of storage space? Well, doing so will give you more control and authority over your business and would probably help you in convincing clients to host with you, but for those who cannot even think about investing so much capital right now, there is an attractive alternative. Become a reseller.
Hosting companies like GoDaddy and more are always on the lookout for resellers. A reseller is just someone who, although has their own website and customers, hosts on other hosting providers’ servers for their clients. When you resell for popular web hosts, customers do not have any hesitation about going for it. Being a reseller can also help you offer lucrative prices to your customers as well. You can manage to get special prices for your customers in return for a chunk of new business to the parent hosting company.
In order to attract more customers to host with your reseller website, you can not only use the lower prices which you have procured, but also help users save on hosting by using coupons. You need to tie up with a coupons company to do so. This can bring in more customers to your company and help you build an exciting portfolio.
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Choose a name for your company
Hosting website names are competitive. The space is for names that are fun to say, and even to think about. It’s the ultimate version of internet branding and we will help you understand how to get started with it.
In order to identify what type of branding your company should have, you need to create a tone for your business. Are you going for a subtle vibe, or you want to go all the way out and call yourself something that gets people going. Once you have an awesome name built for your hosting company, accompany that with a ground-breaking logo that strikes an impression.
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Launch your website
It is important to go online with our hosting services. Simply create a website depicting clearly all the hosting plans you offer to your customers. Segregate them accordingly and make sure that you include the features and pricing explicitly. If you provide any offers, here is where you should talk about it. Giving your audience reasons to host with you should be your priority and using the website to depict all of that will help you in reaching your expected results.
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Get a team
Every successful company needs a bunch of people who work tirelessly day and night towards the company. Similarly, as a hosting company owner you need to look for people who not only are excited about hosting as a service, but are also willing to join hands with you to help you run your business better. You may also use a team of 5 to 6 people to begin with. But it is these people who will make the foundation of your firm and will help you reach the dreams that you’ve seen for your company.
Conclusion
Website hosting is simple when done right. Get more information about your customers in order to market the right solutions to them. With the correct marketing strategy and usage of social media, you can just be the company everybody wants to host their websites with.
About the Author
Aamer Hussain is a content writer who has worked in agencies and has helped build several websites.
